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Crafted
Crafted is a ceramics company and designed as a passion project. The branding reflected the company values of hand-made, sustainable and natural products. Primary and secondary logos were created along with additional collateral mockups such as signage, packaging, and social assets.
Service
Branding, Packaging
Client
Personal Project
Year
2021
The primary font of the logo is a unique sans serif slightly altered to compliment the brand aesthetic.
The subtext around the mark can be optionally used and add an additional element to the main mark.
Primary & Secondary Mark
The secondary mark is the simplified version on the primary mark. The three shapes are added to the secondary mark and can be used as a pattern that can be applied to various collateral pieces.
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